• PGA President, Lori McCreary, Sees Technicolor Leading Digital Innovations Over The Next 100 Years

    Lori McCreary shares her thoughts about Technicolor’s technological innovations in the motion picture industry.

    Acclaimed motion picture producer and president of the Producers Guild of America, Lori McCreary, talks about the great things Technicolor has contributed to the industry and expresses her excitement about our involvement in the next generation of technology. Having worked with Technicolor on all of the films that she’s produced (Invictus, Bopha!, Mutiny), McCreary discusses the importance of technology in filmmaking, from her beginning career as a computer scientist to her present as a leading filmmaker. In the video below, McCreary recognizes Technicolor’s ability to guide the motion picture industry on a holistic level technologically from historical color science to the now emerging digital science.

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  • Dreaming With Eyes Wide Open: The 1990’s and Technicolor

    The 1990’s were a seminal decade of vast change in the entertainment industry; one that witnessed the first broad embrace of digital tools in motion picture production, visual effects, and all that the coming “digital revolution” would portend.  This decade would be another challenge for Technicolor innovation and its ability to reinvent itself.

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  • George Eastman Museum Commemorates Technicolor’s Past, Present, Future

    Technicolor celebrates its official Centennial on November 19, 2015, but as the date approaches Technicolor will be sharing insights from industry leaders, motion picture experts, and history starting with a brief documentary.

    Only 12-minutes long, this documentary features the Technicolor Collection at the George Eastman Museum and explores the history of cinema and how Technicolor impacted the entertainment industry when its proprietary technology burst onto the scene in 1915. The film, featuring experts from the George Eastman Museum, shares exciting insights about the Technicolor Collection for both casual and serious cinephiles to enjoy.

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  • VFX Supervisor Rob Legato Discusses How Technicolor Has Enhanced His Storytelling

    Visual Effects Supervisor extraordinaire, Rob Legato, sits down and answers the question, “What does Technicolor mean to you?” As Technicolor approaches its 100th Anniversary, Legato discusses the history of Technicolor and his initial impression of color in motion pictures and how the technique influenced his work on such films as The Aviator, Apollo 13, and the upcoming Disney Feature Film, The Jungle Book.

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  • ASC’s Richard Crudo Discusses Technicolor’s Integral Role in the Art of Cinematography

    From the beginning of his career, Richard Crudo, president of The American Society of Cinematographers has collaborated with Technicolor. As a cinematographer, Crudo relies on the talent at Technicolor to deliver the best image achievable. In this interview, Crudo offers his thoughts on the evolution of Technicolor and the importance of services offered by Technicolor at this juncture in motion picture history. Calling Technicolor, “a personal champion,” he reminds everyone that Technicolor’s history is linked intrinsically with the history of cinematography.

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